"The mission of the Certified Collision Care program is to raise the industry's technical capability and business operating standards. Our objective is to ensure each repair business that is certified has what is necessary to properly and safely repair current and future vehicles manufactured by the participating Automakers; provide consumers with an exceptional experience; and offer employees a career opportunity within a professionally operated business."
To ensure the highly technical, next-generation vehicles are properly repaired to manufacturer specifications, leading Automakers are taking bold steps to ensure that collision repair providers have the proper tools, equipment, training, and facilities. All essential to the vehicle's fit, finish, durability, functionality, value, and safety.
For a limited time, early adopters will pay the initial fee of $2,950 (CAD) for the Certified Collision Care annual certification. This Certification will include all OEM Certification- Recognitions that are added during the inaugural year. All participation is optional and elective. Annually, shops will have the option to select basic renewal and in addition, elect various OEM Certification-Recognition, marketing programs, and any related fees as they are added and offered in the subsequent years. This excludes any specialty vehicle programs.
As an added benefit, participating shops are only required to pay a non-refundable $1,000 (CAD) deposit at the time of enrollment with the balance due upon process completion and official Certification.
Be among the first repairers recognized by OEMs as their programs are introduced and avoid being locked out by others.
Be a market leader and be the first to use your special Certified credentials in your community.
Leverage the official consumer communications (press releases) to illustrate to all of your potential customers that you have what it takes to properly and safely repair their vehicle.
Utilize your "Certified Collision Care" credentials with customers and insurers in all your marketing and sales efforts including use in your:
Certification marketing materials
Web-sites and social media
Listing in consumer collision care Smart Apps & telematics driven locators
Business-to-business referral marketing
Online Certified Collision Repair Provider locators
Turnkey Approach Below is the step-by-step process that all collision repair facilities go through to become Certified.
1. Enrollment - Register
Review the terms and conditions for participation and enroll
2. Business Information
Enter shop business information to complete your business profile critical for Key Performance Indicator (KPI) comparisons, benchmarking and tracking.
3. Process Deposit
Process deposit of $1,000 (CAD) for enrollment in Certified Collision Care.
4. Business Capability Assessment
Assess the collision repair center’s capabilities against the list of Certification requirements and standards. *
5. Score & Evaluation
Receive a score that illustrates any deficiencies in becoming Certified. It is part of the ongoing business improvement process.
6. On-Site Inspection-Audit
An inspector will audit your body shop and ensure proof of compliance with photos and documentation.
7. Marketing & Promotion
To ensure your collision repair facility continually gains value from Certification, various marketing and promotional tools are available.
*SeeRequirements page for requirement standards
Assured Performance is working with the top Auto Manufacturers in North America to identify, certify, and promote thousands of best-in-class repair businesses through one joint-effort program.